UPDATE 2-Nestle picks WPP OpenMind as sole media agency in Europe Adds details on Nestle media spending in paragraphs 6-10 By Richa Naidu LONDON, Sept 19 (Reuters) - Nestle NESN.S has picked WPP OpenMind to be its sole media agency in Europe, the world's biggest packaged food maker said on Tuesday, as it seeks to target consumers more efficiently in a cost of living crisis that is changing shopping habits.
Nestle picks WPP Openmind as its sole media agency in Europe By Richa Naidu LONDON, Sept 19 (Reuters) - Nestle NESN.S. said on Tuesday it has picked WPP Openmind to be its sole media agency in Europe, as the world's biggest packaged food maker seeks to target consumers more efficiently amid a cost of living crisis that is changing shopping habits.
BUZZ-UK's S4 Capital at record low after annual outlook downgrade ** Shares in S4 Capital SFOR.L fall 20.5% to a record low of 79.5p ** Martin Sorrell's ad group cuts annual outlook on slower-than-expected trading over summer months, including August ** Now sees full-year FLF rev to be lower vs last year; core profit margin to be between 12% and 13
BRIEF-WPP Says COO Andrew Scott, Appointed As Executive Director Sept 7 (Reuters) - WPP PLC WPP.L : WPP PLC - BOARD CHANGE WPP - CHIEF OPERATING OFFICER, ANDREW SCOTT, HAS BEEN APPOINTED AS AN EXECUTIVE DIRECTOR TO BOARD OF WPP Source text for Eikon: ID:nRSG7636La Further company coverage: WPP.L
EXCLUSIVE-Musk-owned X's content moderation shift complicated effort to win back brands -former exec By Sheila Dang Sept 7 (Reuters) - X's new content moderation policy made it challenging to convince brands that the Elon Musk-owned social media platform was safe for ads, according to the company's former head of brand safety and ad quality. The company announced in April its "Freedom of Speech, Not Reach," policy, under which it began to limit the visibility of some tweets that violated its pol
