Streetview: Accelerated focus on branded checkout business key for PayPal in 2024
** Shares of payments giant PayPal Holdings PYPL.O down 1% premarket to $67.25
** PYPL's executives on Tuesday emphasized plans to reignite growth in branded checkout products that have struggled in recent years as big tech expanded market share, after the payments firm raised its forecast for full-year adjusted profit
FOCUS ON PRODUCT INNOVATION AND REALISTIC GUIDANCE
** RBC Capital Markets says PYPL's new management team is continuing to drive improvements in product innovation while creating transparency and realistic expectations in guidance
** Believe PayPal's pivot to narrow its investment and innovation focus on branded checkout could enable the company to re-establish itself as a leader in eCom and mobile payments - RBC Capital Markets
** Bernstein says the guidance likely reflects some conservatism and sets up the stock for a beat-and-raise year
** JPMorgan raises target price to $77 from $70
Reporting by Jaiveer Singh Shekhawat in Bengaluru
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